{"product_id":"the-vest-pocket-mba-9781591844334","title":"The Vest-Pocket MBA","description":"\u003cb\u003e The bestselling pocket problem-solver for today's busy  executive, now fully revised and updated. \u003c\/b\u003e\u003cp\u003eThis bestselling, soup-to-nuts book teaches the techniques and  methods used in the country's finest MBA programs. Presented in an  accessible question-and-answer format, \u003ci\u003eThe Vest-Pocket MBA\u003c\/i\u003e helps  readers quickly pinpoint all the formulas, ratios, and rules of thumb  they need to analyze and evaluate nearly any problem.\u003c\/p\u003e\u003cp\u003eThis fully revised fourth edition covers many important business  concepts and recent developments, including strategic cost management,  balanced scoreboard, global competition, business process  reengineering, target pricing, e-marketing, and cloud computing. It  also features tools for evaluating any company's financial health and  scores of tables, graphs, and charts that simplify complex problems.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Vest-Pocket MBA\u003c\/i\u003e offers a wealth of indispensible  information for the modern decision-maker, from the B-school student to  the senior executive.\u003c\/p\u003e","brand":"Penguin Publishing Group","offers":[{"title":"STANDARD","offer_id":62248912978307,"sku":"9781591844334","price":27.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0907\/8456\/3587\/files\/9781591844334.jpg?v=1785414707","url":"https:\/\/shopcomics.eu\/products\/the-vest-pocket-mba-9781591844334","provider":"Shop Comics EU","version":"1.0","type":"link"}