{"product_id":"what-is-lego-9780593092941","title":"What Is LEGO?","description":"\u003cb\u003eFind out how these fun, stackable blocks became the most popular toys in the world.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThe LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always \"play well\"--encouraging children to use their imagination and build whatever they can dream up. \u003cbr\u003e\u003cbr\u003eIn this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.","brand":"Penguin Young Readers Group","offers":[{"title":"STANDARD","offer_id":58324356923779,"sku":"9780593092941","price":7.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0907\/8456\/3587\/files\/9780593092941.jpg?v=1782312937","url":"https:\/\/shopcomics.eu\/products\/what-is-lego-9780593092941","provider":"Shop Comics EU","version":"1.0","type":"link"}