A World Appears

The Instant New York Times Bestseller

"Pollan’s real genius—the word is not too strong—remains intact. That is his uncanny ability to scent the direction in which the culture is headed. He did it with food and psychedelics, and now, though A World Appears focuses on AI only intermittently, he has done it again." —Charles Finch, The Atlantic

From the #1 New York Times bestselling author of How to Change Your Mind, a panoptic exploration of consciousness—what it is, who has it, and why—and a meditation on the essence of our humanity

When it comes to the phenomenon that is consciousness, there is one point on which scientists, philosophers, and artists all agree: it feels like something to be us. Yet the fact that we have subjective experience of the world remains one of nature’s greatest mysteries. How is it that our mental operations are accompanied by feelings, thoughts, and a sense of self? What would a scientific investigation of our inner life look like, when we have as little distance and perspective on it as fish do of the sea? In A World Appears, Michael Pollan traces the unmapped continent that is consciousness, bringing radically different perspectives—scientific, philosophical, literary, spiritual and psychedelic—to see what each can teach us about this central fact of life.

When neuroscientists began studying consciousness in the early 1990s, they sought to explain how and why three pounds of spongy gray matter could generate a subjective point of view—assuming that the brain is the source of our perceived reality. Pollan takes us to the cutting edge of the field, where scientists are entertaining more radical (and less materialist) theories of consciousness. He introduces us to “plant neurobiologists” searching for the first flicker of consciousness in plants, scientists striving to engineer feelings into AI, and psychologists and novelists seeking to capture the felt experience of our slippery stream of consciousness.

In Pollan’s dazzling exploration of consciousness, he discovers a world far deeper and stranger than our everyday reality. Eye-opening and mind-expanding, A World Appears takes us into the laboratories of our own minds, ultimately showing us how we might make better use of the gift of awareness to more meaningfully connect with the world and our deepest selves.

Standard and Primary covers are widely available through general retailers. They often have higher print runs and can be cheaper, especially during sales.

In contrast, Direct Market (DM) and variant covers are primarily sold in comic shops. DM editions tend to have more limited availability and may be more valuable to collectors.

The main differences lie in artwork style, availability, price, and collector appeal. Ultimately, the choice between standard and variant covers depends on personal preference, budget, and individual collecting goals.

Comic book enthusiasts have various formats to choose from when collecting their favorite stories.
Here's a brief overview of the main types:

Omnibus

• Large, hardcover collections
• Usually contain complete runs or extensive story arcs
• Typically 800-1000+ pages
• Higher price point, often €100-€150

Oversized Hardcover (OHC)

• Similar dimensions to omnibus, but thinner
• Collect shorter runs or story arcs
• Usually 300-600 pages
• Priced between €30-€50

Hardcover (HC)

• Standard-sized hardcover books
• Collect 6-12 issues typically
• Similar dimensions to single issues, but with a hard cover
• Priced around €25-€35

Trade Paperback (TP)

• Softcover collections
• Standard comic book size
• Usually collect 4-6 issues
• Most affordable option, typically €15-€25

Other Formats

• Absolute Editions: Oversized, deluxe hardcovers (mainly DC Comics)
• Compendiums: Massive paperback collections
• Graphic Novels (OGN/GN): Original stories not previously released as single issues

The choice between these formats often depends on personal preference, budget, and collecting goals. Omnibus and OHC editions offer larger artwork and more content but at a higher price, while TPs provide a more affordable way to collect complete story arcs