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Berrett-Koehler Publishers

Merchants of Vision

Merchants of Vision

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9781881052425
ISBN:
9781881052425
Pages:
256
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Release Date:
Mar 7, 1995

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ABOUT

In our time of dramatic worldwide change, can business leaders meet the challenges of the marketplace and the needs of people, communities, and the planet? Merchants of Vision profiles 40 business leaders who are successfully working to do just that.

James Liebig interviewed dozens of business women and men in 70 organizations from 14 countries. He found executives, entrepreneurs, CEOs, and consultants who recognize business's pervasive global influence and have found ways to use that influence to affect positive change in people's lives and meaningful growth in their businesses. In Merchants of Vision they share their beliefs, experiences, and creative actions.

Visionary yet down-to-earth, these real-life portraits provide viable business strategies for:
o enhancing social equity,
o protecting the natural environment,
o fostering human creativity,
o serving higher purposes, including spiritual, service, and community values,
o behaving ethically,
o providing transformational leadership.

Representing a variety of business enterprises in the United States, Latin America, Europe, and Asia, innovators profiled include, for example:
o Elliot Hoffman, president of Just Desserts in San Francisco;
o Jacqueline Cambata, president of Phoenix Chemical in Virginia;
o Mara Adela Palcos, director of Rio Abierto Institute in Buenos Aires;
o Marjorie Kelly, editor and publisher of Business Ethics magazine;
o Eckart J. Wintzen, president of BSO/ORIGIN, computer custom software services in The Netherlands;
o Joe Jaworski, head, Business Environment Section, Shell International Petroleum Co. Ltd., in London, England;
o Jagdish Parikh, managing director, Lemuir Group of Companies in Bombay, India;
o Carol Frenier, president, The Advantage Group, Inc., specialty advertising in Vermont;
o Meryem Le Saget, directeur, Institut de L'Expansion, Group Expansion, business seminars and conferences in Paris, France;
o Heini Lippuner, chairman, executive committee, Ciba-Geigy Limited, chemical manufacturing in Basel, Switzerland;
o Robert V. Adams, president of Xerox Technology Ventures in California.

These are people of action and integrity who sustain themselves with the creative friction between their idealism and their knowledge of the real world. Their experiences-addressing issues of personal responsibility and product quality, expanding markets and shrinking natural resources, technological advancement and cultural preservation-reveal ways businesses must adapt to survive, thrive, innovate, and lead.

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STANDARD, PRIMARY, DM AND VARIANT COVERS

Standard and Primary covers are widely available through general retailers. They often have higher print runs and can be cheaper, especially during sales.

In contrast, Direct Market (DM) and variant covers are primarily sold in comic shops. DM editions tend to have more limited availability and may be more valuable to collectors.

The main differences lie in artwork style, availability, price, and collector appeal. Ultimately, the choice between standard and variant covers depends on personal preference, budget, and individual collecting goals.

PRODUCT TYPES

Comic book enthusiasts have various formats to choose from when collecting their favorite stories.
Here's a brief overview of the main types:

Omnibus

  • Large, hardcover collections
  • Usually contain complete runs or extensive story arcs
  • Typically 800-1000+ pages
  • Higher price point, often €100-€150

Oversized Hardcover (OHC)

  • Similar dimensions to omnibus, but thinner
  • Collect shorter runs or story arcs
  • Usually 300-600 pages
  • Priced between €30-€50

Hardcover (HC)

  • Standard-sized hardcover books
  • Collect 6-12 issues typically
  • Similar dimensions to single issues, but with a hard cover
  • Priced around €25-€35

Trade Paperback (TP)

  • Softcover collections
  • Standard comic book size
  • Usually collect 4-6 issues
  • Most affordable option, typically €15-€25

Other Formats

  • Absolute Editions: Oversized, deluxe hardcovers (mainly DC Comics)
  • Compendiums: Massive paperback collections
  • Graphic Novels (OGN/GN): Original stories not previously released as single issues

The choice between these formats often depends on personal preference, budget, and collecting goals. Omnibus and OHC editions offer larger artwork and more content but at a higher price, while TPs provide a more affordable way to collect complete story arcs