Not Sure Who Needs to Hear This, But . . . : WE THE URBAN

A vibrant collection of 100 postcards featuring affirmations on self-love, inner peace, and healing, from WE THE URBAN founder Willie Greene.

A platform that celebrates self-love, inclusivity, and empowerment, WE THE URBAN shares signature affirmations that have resonated with millions of people, many of whom share posts with friends on social media and use them to guide their personal journeys.

Now, fans can share WE THE URBAN’s magic with this collection of 100 postcards that bring to life the powerful quotes the platform is famous for. Exploring inner peace, self-love, healing, growth, and more, these colorful postcards feature 50 original affirmations, each repeating once, that capture and validate our shared humanity. Whether you’re mailing a postcard to lift the spirits of a loved one or framing one for a daily dose of empowerment, these postcards offer 100 vibrant opportunities to share joy and positivity with someone who needs it.

Standard and Primary covers are widely available through general retailers. They often have higher print runs and can be cheaper, especially during sales.

In contrast, Direct Market (DM) and variant covers are primarily sold in comic shops. DM editions tend to have more limited availability and may be more valuable to collectors.

The main differences lie in artwork style, availability, price, and collector appeal. Ultimately, the choice between standard and variant covers depends on personal preference, budget, and individual collecting goals.

Comic book enthusiasts have various formats to choose from when collecting their favorite stories.
Here's a brief overview of the main types:

Omnibus

• Large, hardcover collections
• Usually contain complete runs or extensive story arcs
• Typically 800-1000+ pages
• Higher price point, often €100-€150

Oversized Hardcover (OHC)

• Similar dimensions to omnibus, but thinner
• Collect shorter runs or story arcs
• Usually 300-600 pages
• Priced between €30-€50

Hardcover (HC)

• Standard-sized hardcover books
• Collect 6-12 issues typically
• Similar dimensions to single issues, but with a hard cover
• Priced around €25-€35

Trade Paperback (TP)

• Softcover collections
• Standard comic book size
• Usually collect 4-6 issues
• Most affordable option, typically €15-€25

Other Formats

• Absolute Editions: Oversized, deluxe hardcovers (mainly DC Comics)
• Compendiums: Massive paperback collections
• Graphic Novels (OGN/GN): Original stories not previously released as single issues

The choice between these formats often depends on personal preference, budget, and collecting goals. Omnibus and OHC editions offer larger artwork and more content but at a higher price, while TPs provide a more affordable way to collect complete story arcs