Clarkson Potter/Ten Speed
The Bartender's Manifesto
The Bartender's Manifesto
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ABOUT
Take a raucous romp through the essential stages of fashioning cocktails and learn the hows and whys of bartending with acclaimed mixologist Toby Maloney and the team from The Violet Hour. When the pioneering cocktail bar opened in Chicago in 2007, it set a high standard with an innovative training program that teaches not just how to replicate classic cocktail recipes flawlessly, but how to embrace ingenuity, make smart decisions, and create original, inspired recipes from rote. Like cooks who can peer into their pantry and whip up dinner on the fly, no recipe needed, those who follow the methods in The Bartender's Manifesto will have the technical foundation and confidence to take their cocktail skills to the next level and fabricate a drink from any ingredients at hand.
First, dive deep into the mechanics of creating cocktails with the right balance, texture, aroma, and temperature. From there, Toby goes well beyond the fine-tuned mechanics of the craft, covering how to kickstart the creative process and bring professional-level complexity and sophistication to drinks. Additional essays offer insider intel on how to offer top-notch hospitality (at the bar and at home), find comfort in the everyday rituals of the craft, and spark surprise and curiosity in the process. With detailed insights into The Violet Hour’s greatest recipes, expert tips from bar alumni, and helpful step-by-step illustrations and photographs, readers will come away with a deeper understanding of what makes the bar’s training program so legendary, plus the superpower of creating imaginative cocktails that reflect their personal style and creativity.
STANDARD, PRIMARY, DM AND VARIANT COVERS
Standard and Primary covers are widely available through general retailers. They often have higher print runs and can be cheaper, especially during sales.
In contrast, Direct Market (DM) and variant covers are primarily sold in comic shops. DM editions tend to have more limited availability and may be more valuable to collectors.
The main differences lie in artwork style, availability, price, and collector appeal. Ultimately, the choice between standard and variant covers depends on personal preference, budget, and individual collecting goals.
PRODUCT TYPES
Comic book enthusiasts have various formats to choose from when collecting their favorite stories.
Here's a brief overview of the main types:
Omnibus
- Large, hardcover collections
- Usually contain complete runs or extensive story arcs
- Typically 800-1000+ pages
- Higher price point, often €100-€150
Oversized Hardcover (OHC)
- Similar dimensions to omnibus, but thinner
- Collect shorter runs or story arcs
- Usually 300-600 pages
- Priced between €30-€50
Hardcover (HC)
- Standard-sized hardcover books
- Collect 6-12 issues typically
- Similar dimensions to single issues, but with a hard cover
- Priced around €25-€35
Trade Paperback (TP)
- Softcover collections
- Standard comic book size
- Usually collect 4-6 issues
- Most affordable option, typically €15-€25
Other Formats
- Absolute Editions: Oversized, deluxe hardcovers (mainly DC Comics)
- Compendiums: Massive paperback collections
- Graphic Novels (OGN/GN): Original stories not previously released as single issues
The choice between these formats often depends on personal preference, budget, and collecting goals. Omnibus and OHC editions offer larger artwork and more content but at a higher price, while TPs provide a more affordable way to collect complete story arcs