What Do You Do With An Idea - 10th Anniversary

This special anniversary edition of the #1 New York Times bestseller includes commemorative details that honor a timeless story about courage, creativity, and the power of imagining what’s possible.

For more than a decade, What Do You Do With an Idea? has inspired readers of all ages to nurture their boldest dreams—to believe in the ideas that excite, challenge, and ask them to be brave.

Celebrate the ideas you’re bringing into the world with this special commemorative edition. This enchanting story follows a child and their bright idea as it grows from something uncertain and fragile into something transformative. Through imaginative artwork and heartfelt storytelling, readers are reminded that their ideas matter and hold incredible potential.

Featuring a newly embossed foil cover, additional artwork from illustrator Mae Besom, and an author’s note, this exclusive edition is sure to delight both new readers and longtime fans. With its powerful message of creativity and self-belief, the story continues to resonate across generations.

Everything you see around you was once an idea. What will yours become? The world is waiting to see what you’ll bring to life—and this inspiring book is here to help you begin.

Standard and Primary covers are widely available through general retailers. They often have higher print runs and can be cheaper, especially during sales.

In contrast, Direct Market (DM) and variant covers are primarily sold in comic shops. DM editions tend to have more limited availability and may be more valuable to collectors.

The main differences lie in artwork style, availability, price, and collector appeal. Ultimately, the choice between standard and variant covers depends on personal preference, budget, and individual collecting goals.

Comic book enthusiasts have various formats to choose from when collecting their favorite stories.
Here's a brief overview of the main types:

Omnibus

• Large, hardcover collections
• Usually contain complete runs or extensive story arcs
• Typically 800-1000+ pages
• Higher price point, often €100-€150

Oversized Hardcover (OHC)

• Similar dimensions to omnibus, but thinner
• Collect shorter runs or story arcs
• Usually 300-600 pages
• Priced between €30-€50

Hardcover (HC)

• Standard-sized hardcover books
• Collect 6-12 issues typically
• Similar dimensions to single issues, but with a hard cover
• Priced around €25-€35

Trade Paperback (TP)

• Softcover collections
• Standard comic book size
• Usually collect 4-6 issues
• Most affordable option, typically €15-€25

Other Formats

• Absolute Editions: Oversized, deluxe hardcovers (mainly DC Comics)
• Compendiums: Massive paperback collections
• Graphic Novels (OGN/GN): Original stories not previously released as single issues

The choice between these formats often depends on personal preference, budget, and collecting goals. Omnibus and OHC editions offer larger artwork and more content but at a higher price, while TPs provide a more affordable way to collect complete story arcs