Penguin Publishing Group
Why Brains Need Friends
Why Brains Need Friends
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ABOUT
A neuroscientist’s guide to boosting your brain health by living a more connected life, and thriving in a post-interaction world
Headlines have made clear that we are in a crisis of loneliness, but the conversation has yet to explore how spending less time with others can impact the body and mind on a cellular level—and why this knowledge is part of the way forward. Renowned neuroscientist Dr. Ben Rein dives into the fascinating science of social interaction, revealing how our brains are wired for connection and why modern life is challenging those ancient instincts. Through the lens of neuroscience, he explains our need for community and provides new frameworks for bringing togetherness into our lives. Rein uncovers the mesmerizing biological factors at play in our moments together, from small talk with baristas to deep conversation with friends, and shares how to leverage this information to our advantage as we seek happiness and health.
Enlightening and empowering, this book reveals:
- How socializing supports brain health and mood
- The hidden dangers of isolation and why it increases the risk of death by any cause
- Why the brain experiences virtual conversations differently from in-person encounters
- The science of likability and the secrets of making a positive impression
- The neuroscience of empathy, deep bonds, and how we understand others
- How relationships with animals can support our health
- How certain drugs like ecstasy enhance social exchanges, while others like painkillers impair them
- Strategies for improving your social life to maximize benefits to your mental and physical health
Weaving together cutting-edge scientific discoveries, storytelling, and practical advice inspired by data, Rein reveals how our brains and our bodies are made stronger by connection, and ultimately why brain health is critical to our well-being.
STANDARD, PRIMARY, DM AND VARIANT COVERS
Standard and Primary covers are widely available through general retailers. They often have higher print runs and can be cheaper, especially during sales.
In contrast, Direct Market (DM) and variant covers are primarily sold in comic shops. DM editions tend to have more limited availability and may be more valuable to collectors.
The main differences lie in artwork style, availability, price, and collector appeal. Ultimately, the choice between standard and variant covers depends on personal preference, budget, and individual collecting goals.
PRODUCT TYPES
Comic book enthusiasts have various formats to choose from when collecting their favorite stories.
Here's a brief overview of the main types:
Omnibus
- Large, hardcover collections
- Usually contain complete runs or extensive story arcs
- Typically 800-1000+ pages
- Higher price point, often €100-€150
Oversized Hardcover (OHC)
- Similar dimensions to omnibus, but thinner
- Collect shorter runs or story arcs
- Usually 300-600 pages
- Priced between €30-€50
Hardcover (HC)
- Standard-sized hardcover books
- Collect 6-12 issues typically
- Similar dimensions to single issues, but with a hard cover
- Priced around €25-€35
Trade Paperback (TP)
- Softcover collections
- Standard comic book size
- Usually collect 4-6 issues
- Most affordable option, typically €15-€25
Other Formats
- Absolute Editions: Oversized, deluxe hardcovers (mainly DC Comics)
- Compendiums: Massive paperback collections
- Graphic Novels (OGN/GN): Original stories not previously released as single issues
The choice between these formats often depends on personal preference, budget, and collecting goals. Omnibus and OHC editions offer larger artwork and more content but at a higher price, while TPs provide a more affordable way to collect complete story arcs